DHA Phase 2, ISB, PK, Remote , Full-time
I have a store
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S.
Top rated
freelancer
6
Years of
experience
80+
clients
Worldwide
SO... Saira Who
A UX design professional driven by empathy, curiosity, and purpose. I craft experiences that don’t just look good — they solve real problems. From apps to websites,
my goal is to make products feel natural, intuitive, and truly impactful in people’s lives.
I’m from a Capital of Pakistan called ISB🌿, known for it’s lush greenery, abundant parks, and high standards of living. It’s where my journey in creativity began!
My Design
Principles
Education:
Things I do 10,000 times:
Soft skills:
Preston University(PUI), ISB, Pk
Bachelors In Computer Science(BSCS), CGPA 3.6/4.0
Recognized as semester topper in whole batch
H8 Sector, ISB, Pakistan
Design methods, Data Structure, HTML/CSS, Unity, Turbo C, Calculus, Computer Graphics OpenGL, Web Technologies, ,CS Architecture, Effective Business Communication, Networking, FYP(98% Score)
Course Outline:
End to end product design
Design systems
Competitive audit
Heuristic evals
Wireframing
Visual design
User exp design
Story telling
Accessible design
Style guide
Design thinking
Sketching/crazy 8
Product strategy
Usability testing
Leading & mentoring juniors
Cross team collaboration
Prototyping
Framer/No-code development
Problem solving
Creative directions
Project management
Adaptability
Empathy
Time management
Conceptual-thinking
Communication skills
Professional Journey
Worlwide, Freelance Contracts
2020- Present
-Helping SaaS/eComm/MVP founders & agencies by designing intuitive
experiences that users. love.
-Designed 60+ web and app experiences for 45+ clients by conducting user research, wireframes, empathy maps, user-journey maps.
-Delivering exceptional service to foster long-lasting relationships and repeated
collaboration with product team of Designers/UX engineers/PM/SEO experts.
Among Top 10% Talent, 98% positive client feedback, 100% JSS.
Freelance Product Designer
Loopiq Studio
-Led multifaceted contributions across ongoing SaaS product design & development collaborated with cross-functional team
of 4 designers, 4 developers, and 1 PM. Achieved a 20% user engagement boost.
-Led end to end project journey for websites/applications, Conducted regular user tests, A/B tests and research to improve design.
-Boosted sales for tymesa.co from $500 to $35k/m in 6 months....
-Designed scalable user interfaces leveraging design system libraries, ensuring consistency across web/apps
-Trained a junior designer, fostering a stronger, future-ready team.
-Optimized design of leading recruitment/HR platform Imploy to improve UI design.
-Designed & prototyped CMS products such as zaaer.co/en
-Created marketing assets for email and social media, boosting campaign effectiveness.
May 2022- Oct 2023 ( 1yr, 6 months )
Riyadh, Saudi Arabia, Full-time, On-site
Sr UX/UI designer & Mentor:
Markloops Creative Agency, Shopify/eCom Experts
-Designed, Revamped & launched 20+ responsive & creative eCommerce websites for different Shopify Startups.
-Conducted design reviews and communicated with project manager at each step
-Led a cross-collaboration team of design team of 2 designers and 2 developers, ensuring project alignment with objectives.
-Conducted meetings with stakeholders to understand business goals & parameters.
Lead User Interface(UI) designer:
3 months Contract
Maxnet labs & technologies
-Proactively sought additional responsibilities and challenges, contributing to the team's efficiency and creativity.
-My dedication and contributions were recognized, leading to a full-time role.
-Collaborated with senior designers on key projects, showcasing my dedication and eagerness to learn.
-Strengthen our reputation as experts in online retail design.
-Mastered the communication skills by attending daily meeting conference.
-Brainstormed ideas, Showed quick turnaround and punctuality.
Jan 2020- Jan 2021
DHA Phase 2, ISB, PK,On-site , Full-time
Jr Product designer | Creative Direction
2022-2023, 1 year
Riyadh Saudi Arabia, Full-time
-Designed & helped in making One-tap information sharing accessible to individuals & business
NFC business cards & stands products for smart networking.
-By continues testing and reiterating the solutions through Usability & functionality test sessions
and a/B methodology boosted sales from 0 to 187,527 SAR in a month.
-Trusted by the Saudi’s most leading firms such as Aramco.
-Through right strategy, User research methods and Direct engagement of target
audience successfully Launched this MVP in 2022
UIUX designer
Rabt.digital
(CMS/NFC)
Tools that helps me daily:
Figma(Top choice)
Framer
Azure
Miro
UIzard
Maze
Flowwmap
Sketch
Whimsical
Clickup
Loom
Zoom
Extended tools:
Visily
Figma make
UXpilot
Adobe illustrator
Adobe Photoshop
Jira
Trello
Lucidchart.ai
Relume.ai
Jitter
Life outside pixels
Offline I’m either cooking, Netflixing, sketching—or wearing a face pack
pretending it’s self-care Sunday.
judge freely ;)
Before you go, Here is MY PLAYGROUND
Always open to talk & a cup of coffee
Every meeting has a purpose, maybe ours is to create something lasting.
Designed by me with a lot more love and passion.
Copyrights @Saira Nasir 2026